Approximate reading time: 6 minutes
*Update February 28th, 2023* The good news since I wrote this article last year is that Google has improved issues associated with Performance max lead quality, with new features available to keep fraudulent traffic to a minimum. There’s plenty of documentation online about changes made, but if you want to get started somewhere, head to…
Approximate reading time: 5 minutes
As a small to medium business owner, manager, expert or student of Search Engine optimization (SEO), understanding Google ranking signals is an essential ingredient to the success of improving your organic online search rankings. Ranking higher in organic search engine results can lead to increased visibility, conversions and improves competitive advantage. The alternative – slipping…
